On June 25th, El Jardín de Diana rooftop at the Hyatt Centric Gran Vía in Madrid set the stage for Inconcert Sunset Madrid, an exclusive event held to celebrate, alongside clients and strategic partners, the latest advancements in customer experience and the transformative role of AI in CX operations.
Inconcert delivered a unique experience that blended insight, networking, and fine wine, creating an inspiring atmosphere for sharing ideas and visions about the future of the industry.
Conversational AI and CX: key insights from Inconcert’s latest Industry Report
One of the event’s highlights was the presentation of the main findings from the study “Current State and Impact of Conversational AI and Other AI Solutions Applied to Customer Experience,” developed by the media outlet Relación Cliente with support from AEERC and Inconcert.
José Luis Sánchez, EMEA Commercial Director at Inconcert, and Mario Moraga, Director at Relación Cliente, led the session, discussing the most relevant trends shaping the impact of AI in CX. They explored how AI solutions are redefining how brands interact with their customers—enhancing both personalization and operational efficiency—while also addressing the ongoing challenges around technology maturity and large-scale CX implementation.
Wine tasting, networking, and meaningful connections
Following the presentation, guests enjoyed an exclusive wine tasting experience, exploring the sensory richness of renowned Spanish wines from regions like Rueda, Ribera del Duero, and Rioja.
The evening wrapped up with a cocktail reception on the rooftop terrace, where the relaxed ambiance fostered professional networking. Attendees exchanged ideas, shared experiences, and sparked new synergies.
“Queremos construir relaciones que vayan más allá del negocio. Espacios como este nos permiten escuchar de primera mano a nuestros clientes y seguir evolucionando juntos en un ecosistema donde la tecnología tiene que estar al servicio de las personas”, señaló Miguel Norohna, Chief Sales Officer de Inconcert.
A commitment to innovation and CX
Inconcert Sunset Madrid was more than just an event: it was a tangible expression of Inconcert’s commitment to technological innovation, customer experience, and community building among the leaders driving this transformation.
Through initiatives like this, Inconcert strengthens its role as a strategic partner for companies investing in a digital future that is not only more efficient, but also more human and innovative.
