What is “no-code”? A New Engine for Digitalization

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Date of publication
25/2/2022
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The adoption of no-code applications is growing strongly across industries and continents. It is estimated that by 2025 low-code and no-code technologies will make up 70% of new digital applications used by companies* (in 2020, less than 25% were using it). In a highly changing operational landscape that requires agility, no-code technology truly tips the balance for companies seeking innovation.

What is No-code?

The term No-code refers to software that speeds up application production with pre-existing features that allow a high level of customization without the need to create code from scratch.

Why companies love the No-code

Because it helps to optimize resources and reduce costs

The platforms No-code they make it easier for employees from different areas without programming knowledge to actively participate in companies' digitalization strategies. These tools encourage the emergence of so-called Citizen Developers (“citizen developers”): people capable of developing their digital solutions without having previous training or experience in coding.

In addition to add a multidisciplinary perspective to digitalization , this democratization directly improves the optimization of human resources. When the task of digitalization ceases to fall entirely on the IT area, these resources can be reserved for strictly necessary aspects and thus overcome the high demand for qualified resources represented by digital transformation.

By achieving satisfactory results with less code, resources in other areas are also optimized. With the apps No-code we achieve a faster time-to-market which makes companies more competitive. It is possible to innovate and carry out A/B testing of products and processes with less risk, seeing results in the short term.

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Because it empowers work teams

For example, not so long ago marketers relied on developers for their campaigns, from creating or editing a landing page to configuring automated workflows. In turn, development teams relied on marketing specifications to create truly functional apps. The same was true with other areas of the company such as administration and finance, human resources, logistics, etc.

Thanks to the advance of the No-code , that interdependence ceases to be absolute . On the one hand, teams without programming knowledge can create, modify and customize applications using visual drag-and-drop tools or pre-configured integrations. At the same time, IT teams can rely on No-code to develop standard parts of applications more quickly and to focus their talent on developing more complex functionalities.

How to choose a No-code Application Platform?

What basic elements does a no-code platform need to be useful? According to Gartner analysts, these are the key capabilities we should look at before hiring:

Capacidades de una plataforma low-code

When evaluating these parameters, it is important to compare them with the practical difficulties of current systems. These are some guide questions that may be useful when it comes to having a demo or trial of a no-code platform:

- Customization: What level of customization does it allow and what are its limits? Does it help to build and maintain modern applications, giving optimal experiences to users (both customers and employees)? Does it allow for complex integrations and robust monitoring systems?

- Data traffic: Does it support high volumes of data traffic and interactions, according to usage needs?

- Workflow automation: What capabilities do you provide for modeling business processes and rules? And for process documentation?

- Software Development Life Cycle: How does the platform make it easier for developers to work? Do you speed up the creation of applications? What programming languages and Frameworks Does natives support?

- UX design:Does the platform support the design, development and testing of user trips? (Customer Journey) on different devices? Do you provide rich and continuous experiences on web and mobile interfaces?

- Collaborative environments and productivity: Does it enable professional programmers, Citizen Developers, business technicians and multidisciplinary teams to work collaboratively? Do you offer artificial intelligence capabilities that assist during the development, testing and monitoring of the app?

- Integrations and APIs: Does the platform support backend integration with local and cloud services, service repositories, and databases? How do you provide and manage application APIs?

- Safety and quality of service: What security capabilities do you offer for applications developed on the platform? What standards and certifications do you meet?

No-code within strategic planning

In addition to evaluating technological capabilities, the selection of No-code applications must go through a analysis of appropriateness to the long-term business strategy and Human Resources. These analyses must take into account both your own objectives and the vision of the product you expect to hire.

At inConcert we specialize in solutions No-code for the relationship with the customer, providing value, autonomy and speed to companies, allowing a high degree of customization of their contact center tools, bots, speech analytics, workforce engagement, CRM and marketing automation.

👉 Learn more about inConcert solutions

*Gartner, 2021

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